MANAGERIAL COGNITION: A MISSING LINK IN STRATEGIC MANAGEMENT RESEARCH
探讨认知科学与战略管理研究的联系,指出战略制定过程隐含认知基础但未被系统化,呼吁在战略管理中更明确地强调认知视角。
ABSTRACT This article explores the linkages between cognitive science and strategic management research. It begins by noting that Schendel and Hofer, in their classic work Strategic Management: A New View of Business Policy and Planning , implicitly assumed a cognitive basis for much of the strategy‐making process but did little to systematize a cognitive approach. Next, the article examines the foundations of modern cognitive science. Several areas of recent research that are particularly relevant to strategic thinking are reviewed. The article concludes with a call for a more explicit cognitive emphasis in strategic management.