任务设计研究中的启动效应

The Priming Effect in Task Design Research

JOURNAL OF MANAGEMENT · 1988
被引 15
人大 AFT50ABS 4*

中文导读

通过实验室和实地两项实验,验证了启动效应在调查问卷回答中的显著存在,对任务设计研究者有参考价值。

Abstract

This paper investigated the existence of the priming effect. Two studies, a laboratory test with 157 undergraduates, and afield test of 62 government clerks, were conducted. Results of both studies demonstrated a significant presence of priming upon survey responses.

心理学认知心理学社会心理学管理学