The Priming Effect in Task Design Research
通过实验室和实地两项实验,验证了启动效应在调查问卷回答中的显著存在,对任务设计研究者有参考价值。
This paper investigated the existence of the priming effect. Two studies, a laboratory test with 157 undergraduates, and afield test of 62 government clerks, were conducted. Results of both studies demonstrated a significant presence of priming upon survey responses.