Culture and Procedural Fairness: When the Effects of What You Do Depend on How You Do it
研究发现,程序公平与结果有利性对人们社会交换反应的交互作用,在具有更互依型自我构念的人中更为显著。
Previous research has shown that procedural fairness and outcome favorability interactively combine to influence people's reactions to their social exchanges. The tendency for people to respond more positively when outcomes are more favorable is reduced when procedural fairness (how things happen) is relatively high. This paper evaluates whether cultural differences in people's tendencies to view themselves as interdependent or independent (their self-construal) moderate the interactive relationship between procedural fairness and outcome favorability. In three studies, participants indicated their reactions to an exchange with another party as a function of the other party's procedural fairness and the outcome favorability associated with the exchange. In Study 1, participants' national culture was treated as a proxy for their self-construal. In Study 2, people's national culture and self-construal were assessed. In Study 3, participants were classified on the basis of their self-construals. Converging evidence across studies showed that the interactive relationship between procedural fairness and outcome favorability was more pronounced among participants with more interdependent forms of self-construal.