Advertising and Competition in Routine Legal Service Markets: An Empirical Investigation
实证研究了律师广告对常规法律服务市场竞争的影响,发现广告降低了价格并增加了市场活动,对消费者有益。
John R. Schroeter, Scott L. Smith, Steven R. Cox, Advertising and Competition in Routine Legal Service Markets: An Empirical Investigation, The Journal of Industrial Economics, Vol. 36, No. 1 (Sep., 1987), pp. 49-60