在评估当前交易价值时考虑预期的未来交易:前瞻性讨价还价购物

Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping

JOURNAL OF BUSINESS RESEARCH · 2009
被引 22
人大 A-ABS 3
行为经济学消费者决策定价策略市场营销