Creatures, Corporations, Communities, Chaos, Complexity
从复杂性混沌理论和生物物理视角，将企业与社会的关系视为自然现象，认为企业社会角色不确定，竞争价值是驱动变化的关键因素，并描述了领导者的规范职责。
The corporation's social role is usually presented as a cultural phenomenon in which the corporation learns socially acceptable behaviors through voluntary social responsibility, government regulations/public policies, and/or acceptance of ethics principles. This article presents an alternative view of corporationcommunity relations as a natural phenomenon based on complexity-chaos theory and a biological-physical conception of corporate values. Corporation and community are depicted as interacting nonlinear adaptive systems having unpredictable futures, the corporate social role is depicted as largely indeterminate, and competing values are depicted as key factors driving change in corporationcommunity linkages. Normative duties of corporate and community leaders are described.