National Identity, Globalization and the Discursive Construction of Organizational Identity*
研究了英国三家组织在通过多元化管理协调企业认同与组织认同时，国家认同与组织全球化之间的复杂关系，并扩展了Hatch和Schultz的形象-文化动态模型。
This paper pursues two goals. First, it explores the connections between national identity and organizational globalization within the context of three British organizations' attempts to synchronize their corporate and organizational identities through diversity management initiatives. Second, it teases out the implications of these connections for current theorizing on organizational identity, looking in particular to extend Hatch and Schultz's ( Human Relations , 55 (2002) , pp. 989–1018) processual model of image– culture dynamics. Based on a Foucauldian theoretical frame, and a data set comprising 36 in‐depth interviews, we show the complex and highly particular relationships between articulations of Britishness, and corporate, organizational and personal identities. Such complexity is suggestive of the contradictory connections between national and organizational identities, and of the disjointed, discursive and affective characteristics of organizational identity. Our contribution to the study of organizational identity lies in both an illumination of the local discursive dynamics of identity construction at the individual and collective levels, and an assertion of the ontological role of discourse(s) in structuring understandings and expressions of organizational identity.