Redesigning routines for replication
研究了企业在将惯例引入新情境前重新设计惯例的过程，分析了一个失败案例，为理论构建提供初步假设。
One factor affecting the replicability of routines is the template of what gets replicated. There isn't much work on where this comes from. One view is that the routine is discovered over time. Another view is that in some cases firms prefer to copy the last incarnation exactly. A third view is that in completely new contexts, neither evolution nor copy‐exactly is completely appropriate. In those instances firms need to redesign the routine prior to introducing it to the new context. We conduct an exploratory study of a redesign process that ends in failure. Analysis of the failure provides preliminary hypotheses about how to create theory for redesigning routines . Copyright © 2014 John Wiley & Sons, Ltd.