集体诉讼性骚扰案:危机沟通研究

Class action sexual harassment lawsuit: A study in crisis communication

HUMAN RESOURCE MANAGEMENT · 1998
被引 5
人大 AFT50

中文导读

研究美国三菱汽车制造公司应对平等就业机会委员会集体诉讼的危机沟通策略,分析管理层如何操纵和恐吓员工,以及外部群体和媒体在诉讼后三个月内的批评态度。

Abstract

Mitsubishi Motors Manufacturing of America's (MMMA) response to the Equal Employment Opportunity Commission's lawsuit against it illustrates how management can manipulate and frighten employees. This study examines how outside constituencies and the media grew increasingly critical of MMMA and its relations with the employees during the first three months after the suit was filed.

危机沟通性骚扰集体诉讼公共关系企业管理