THE IMPACT OF THE PRODUCT/PRODUCTION PROCESS INTERACTION ON THE EVOLUTION OF STRATEGIC RESPONSE
综合了产品与生产过程互动的研究,分析这种互动如何影响企业战略响应的演化,以及对企业竞争力和生产率的意义。
ABSTRACT This article synthesizes previous research on the interaction between product and production process, and the impact of that interaction on the evolution of strategic response. This interaction has major implications for the competitiveness and productivity of the firm. The authors identify characteristics of the interaction that allow a more complete analysis of its relation to firm strategic response, productivity and competitiveness.