HOW TO SOLVE COMMUNICATION PROBLEMS ON THE R AND D INTERFACE
基于对荷兰中型工业企业研发经理的实证研究，检验了四个假设，探讨研发部门与公司其他部门之间的沟通问题及其对创新绩效的影响。
ABSTRACT It is now widely recognized that isolation of the R and D department from the rest of the company, influences the rate of innovation in a negative way. An essential condition for the innovation process to proceed smoothly, is cooperation between the various functional departments ( e.g. R and D, marketing, production). In this paper some results of an empirical study among R and D managers in medium sized Dutch industrial companies will be presented. The four main hypotheses tested are as follows: (1) R and D managers disagree with actual company policy with respect to importance of short‐run vs. long‐run goals in setting the R and D budget. (2) The level of influence that the R and D managers allow from non‐ R and D managers ( e.g. on the R and D budget) depends on the level of integration between R and D and the rest of the company. (3) Some identifiable organizational devices have a positive influence on the level of integration (understanding) between functional departments. (4) The level of integration has a positive influence on the performance of the R and D department. Our material can give some useful suggestions to the general manager in deciding how to improve the communication between R and D and the rest of the company.