Consumer preferences for local production and other value-added label claims for a processed food product
利用美国肯塔基州和俄亥俄州的陈述偏好数据，估计消费者对黑莓酱的本地生产标签及其他增值声明的支付意愿，发现消费者愿意为本地生产、本州或多州区域生产的产品支付更多，也愿意购买有机产品，但可能对有机标识含义存在困惑。
Using stated preference data from Kentucky and Ohio, USA, we estimate consumer willingness-to-pay for varieties of a processed food product (blackberry jam) that are differentiated with respect to their local production labelling and a series of other value-added claims. Results show that consumers were willing to pay more for the product indicating locally produced, produced in their state or in a well-identified multi-state region. Consumers were willing to purchase organic products, although there might be some confusion as to the meaning of the organic logo. Our results also supported the notion that consumers are willing to support small family farms.