Research Strategies for Small Business: A Case Study Approach
主张小企业研究应采用混合定性与定量方法，并强调案例研究作为替代传统科学模式的途径，以获取更深入的小企业知识。
CLAUDIO A. ROMANO is with the Department of Accounting and Business Law at the University of Melbourne, Australia. He is currently undertaking a large small business research project which is considering the role of formal planning and control systems in the growth of 50 small manufacturing firms. A mixed qualitative/quantitative methodological approach is used. In conducting small business research, researchers should be prepared to consider a much wider range of research processes. Current small business research favours the scientific mode of research, an approach which has disadvantaged researchers in obtaining intimate small business knowledge. The methodological structure stresses the need to adopt a mixed methodological approach in understanding small business. Although the suggestions prresented are not conclusive, they tend to imply an alternative approach which is lacking in the literature. A case study approach is advanced as an alternative.