FOOD RETAILING AND AGRICULTURAL ADJUSTMENT
研究了英国过去二十年超市连锁发展对农业的影响，分析了自助一站式商店和零售集中化在营销成本、消费者需求和议价能力方面的后果。
The paper considers the effects of the development of supermarket chains on agriculture in the United Kingdom over the past twenty years. For analysis the effects are divided between those of the introduction of the self‐service one‐stop outlet and the increased concentration of control of grocery retailing. Consequences are discussed under the main heads of marketing costs, final consumer demand and bargaining power. Particular attention is given to the influences of greater advertising by retailers and the distribution of fruit and vegetables through supermarkets.