美国小社区小企业间的战略网络

Strategic Networking among Small Businesses in Small US Communities

INTERNATIONAL SMALL BUSINESS JOURNAL · 2007
被引 138
人大 A-ABS 3

中文导读

基于社会资本和战略网络理论,通过访谈和电话调查377位小企业主,发现网络成员间的共享愿景和资源共享能带来商业利益,并促进成员未来参与意愿,从而推动网络持续发展。

Abstract

Social capital and strategic network theory formed the basis for examining antecedents, impacts, and outcomes of formal networks organized for enhancing small community business success. Qualitative data derived from field interviews with small business network directors and members were used to identify five theoretical constructs and the potential relationships among those constructs.With insight from the interviews, hypotheses were derived and tested with quantitative data gathered via a telephone survey instrument with 377 small business owners who held membership in 1 of 29 networks operating in small communities across four Midwest states. Owners characterized their businesses as successful and likely to grow. Results of EQS modeling suggested that shared vision and resource sharing among network members significantly benefited members' businesses, and that these benefits were associated with a generalized perception of the advantages of network membership and positively affected members' future participation plans, thus furthering the likelihood of network continuance.

小企业商业网络社会资本社区发展战略管理