REFRAMING THE ORGANIZATION: WHY IMPLEMENTING TOTAL QUALITY IS EASIER SAID THAN DONE
探讨全面质量管理实施困难的原因,提出认知重构是成功的关键,对管理者和学者理解组织变革有参考价值。
Rhonda K. Reger, Loren T. Gustafson, Samuel M. Demarie, John V. Mullane, Reframing the Organization: Why Implementing Total Quality is Easier Said Than Done, The Academy of Management Review, Vol. 19, No. 3, Special Issue: "Total Quality" (Jul., 1994), pp. 565-584