异常现象:赢家的诅咒

Anomalies: The Winner's Curse

Journal of Economic Perspectives · 1988
被引 540
人大 A-ABS 4

中文导读

通过课堂拍卖实验展示赢家的诅咒现象,即获胜出价往往超过物品实际价值,并讨论其在市场中的普遍性,对研究拍卖和行为偏差的学者有参考价值。

Abstract

Next time that you find yourself a little short of cash for lunch, try the following experiment in your class. Take a jar and fill it with coins, noting the total value of the coins. Now auction off the jar to your class (offering to pay the winning bidder in bills to control for penny aversion). Chances are very high that the following results will be obtained: (1) the average bid will be significantly less than the value of the coins (bidders are risk averse); (2) the winning bid will exceed the value of the jar. Therefore, you will have money for lunch, and your students will have learned first-hand about the “winner's curse.” The winner's curse cannot occur if all the bidders are rational, so evidence of a winner's curse in market settings would constitute an anomaly. However, acting rationally in a common value auction can be difficult. Solving for the optimal bid is not trivial. Thus, it is an empirical question whether bidders in various contexts get it right or are cursed. I will present some evidence, both from experimental and field studies, suggesting that the winner's curse may be a common phenomenon.

赢者诅咒共同价值拍卖行为异常实验经济学