Strategic Decision Mking, Discourse, And Strategy As Social Practice
指出现有战略决策概念化视角零散,提出将战略决策视为战略话语的元素,既作用于社会再生产结构层面,也作用于有意沟通的工具层面,从而将战略本身概念化为一种技术性和占有性的社会实践。
In this paper we argue that the existing conceptualizations of strategic decision making, while each affording valuable insights, offer only partial and disconnected perspectives of the strategy process that leave important questions un‐addressed. To overcome this problem we develop an empirically grounded conceptualization of strategic decisions as elements of a strategic discourse, operating at both the structural level of social reproduction and the instrumental level of intentional communication, and constituting the medium through which choices are discussed and recorded, interpretations developed and expressed, and strategic actions initiated, authorized and acknowledged. This conceptualization opens up a number of research questions concerning the role of strategic decision making in the overall strategy process and leads to a fruitful conceptualization of strategy itself as a technological and appropriative social practice.