So What If Remanufacturing Cannibalizes My New Product Sales?
指出再制造产品不一定蚕食新产品销售，管理者需理解消费者对再制造产品的价值评估，并在产品生命周期中动态调整策略，通过包含再制造产品的组合来开拓新市场、抵御竞争。
Remanufactured products do not always cannibalize new product sales. To minimize cannibalization and create additional profits, managers need to understand how consumers value remanufactured products. This is not a static decision and should be re-evaluated over the entire product life cycle. While managers have a responsibility to maximize profits for the firm, this is not necessarily equivalent to maximizing new product sales. A portfolio that includes remanufactured products can enable firms to reach additional market segments and help block competition from new low-end products or third-party remanufacturers.