战略形成的七个方面

Seven Aspects of Strategy Formation

INTERNATIONAL SMALL BUSINESS JOURNAL · 2002
被引 57
人大 A-ABS 3

中文导读

研究了创业培训中规划方法与战略形成的七个方面的关联,发现使用书面商业计划与增长无关,但某些规划方法有助于增长。

Abstract

It has been widely argued that the planning approach that dominates entrepreneurial training does not represent either actual or good strategic decision-making. Studies examining the impact of planning on performance have had inconclusive results and have been subject to considerable methodological problems. This study defines planning and emergent approaches within seven constituent aspects of strategy formation, and then explores their association with growth. Data was gathered from participants of a Graduate Enterprise business start-up programme, seven to twelve years after completing their training. The data was analysed to assess the association between growth and low growth firms and their use of 'planning' or 'emergent' alternatives within the seven aspects. Some planning approaches were associated with growth. Using a written business plan, however, was not. Future research needs to identify the constituent aspects of planning that are of value, which entrepreneurship education programmes can then reflect.

战略管理创业商业计划企业成长