When R&D spending is not enough: The critical role of culture when you really want to innovate
研究发现，中国制造企业的文化（强调创新与团队合作）能更有效地将财务资源转化为创新，而强调结果与稳定的文化则抑制创新，即使投入大量资金和人才也无济于事。
Abstract Organizations invest substantial resources in research and development (R&D) to increase long‐term performance. Despite these investments, contextual contingencies can impact innovation. Our findings show that Chinese manufacturers with cultures emphasizing innovation and teamwork more effectively use financial resources in the innovation process. Findings also demonstrate that the impact of education on innovation is greater with low stability and high teamwork and innovation orientations. Results also indicate that a culture emphasizing outcomes and stability leads to lower levels of innovation irrespective of financial and human resources invested. Finally, we found a negative curvilinear interaction between R&D spending and outcome orientation on innovation. © 2010 Wiley Periodicals, Inc.