RELATIONSHIP AMONG GOAL DIFFICULTY BUSINESS STRATEGIES, AND PERFORMANCE ON A COMPLEX MANAGEMENT SIMULATION TASK.
通过十周的战略管理计算机模拟实验，研究了目标难度和商业策略对企业绩效的影响，发现策略对绩效的影响强于目标，且策略调节了目标与绩效的关系。
A complex, strategic management, computer simulation was used over a ten-week period to examine the effect of goal difficulty and use of business strategies on firm performance. Participants developed a limited number of competitive business strategies, similar to well-known strategies identified in strategic management research, to deal with task complexity. Both goals and strategies had significant effects on performance, but the effect of strategy was stronger than that of goals. In addition, goals affected strategies, and strategies moderated the goal-performance relationship.