行为偏差与企业行为:来自肯尼亚零售店的证据

Behavioral Biases and Firm Behavior: Evidence from Kenyan Retail Shops

American Economic Review · 2013
被引 60
人大 A+FT50ABS 4*

中文导读

研究发现,肯尼亚店主的小额风险厌恶与库存水平负相关,而数学技能与库存正相关,这有助于解释发展中国家企业为何放弃高预期回报的投资。

Abstract

Many subjects in lab experiments exhibit small-stakes risk aversion, consistent with loss aversion. Those with greater math skills are less likely to show small-stakes risk aversion. We argue that departures from expected utility maximization may help explain why many firms in developing countries leave high expected return investments unexploited. We show that among a sample of Kenyan shopkeepers, inventories are negatively associated with small-stakes risk aversion and positively associated with math skills.

行为偏差小赌注风险厌恶数学技能库存管理