战略过程对创业导向与销售增长率关系的影响

Strategic Process Effects on the Entrepreneurial Orientation–Sales Growth Rate Relationship

ENTREPRENEURSHIP THEORY AND PRACTICE · 2006
被引 1284 · 同刊同年前 6%
人大 AFT50ABS 4

中文导读

研究了战略决策参与度、战略形成模式和从失败中学习这三个战略过程变量如何影响创业导向与企业销售增长率的关系,发现独裁决策和应急战略形成过程会增强这种正向关系。

Abstract

This research examined the effects of three strategic process variables—strategic decision–making participativeness, strategy formation mode, and strategic learning from failure—on the entrepreneurial orientation (EO)–firm sales growth rate relationship. Results based on a sample of 110 manufacturing firms indicated a positive effect of EO on sales growth rate. Moreover, the relationship between EO and sales growth rate was more positive among firms that employ autocratic decision making and that exhibit an emergent strategy formation process. Perceptions of proficiency at learning from strategic mistakes differentially affected the growth rates of firms at different ends of the EO continuum, but in manners inconsistent with the hypothesized relationship.

创业导向战略决策销售增长制造业