工业采购商对战略脆弱性的感知及其对信息搜索和供应商评估的影响

Perceptions of strategic vulnerability among industrial buyers and its effect on information search and supplier evaluation

JOURNAL OF BUSINESS RESEARCH · 1988
被引 84
人大 A-ABS 3
采购管理供应链管理工业组织市场营销消费者行为