The Impact of Information on Environmental Commodity Valuation Decisions
构建概念模型分析信息如何影响人们对环境商品的支付意愿，并通过实验验证信息对估值的影响符合理论预期，对研究环境估值和消费者决策的学者有参考价值。
Abstract A conceptual model is developed which provides insight into how information affects willingness to pay for environmental commodities. A refutable hypothesis of the effects of a specific information type on the magnitude of willingness to pay for an environmental commodity is developed. This hypothesis is tested using a contingent valuation method experiment. Results indicate that information affects willingness to pay in a theoretically plausible manner. The results support the contention that information is important for accurate environmental commodity consumer valuations.