Management fads: Emergence, evolution, and implications for managers
研究了20世纪下半叶五种代表性管理时尚（MBO、敏感性训练、质量圈、全面质量管理、自我管理团队）的起源、演变及对当前管理实践的适用性，为管理者提供判断是否采纳新时尚的实用指南。
Executive Overview Management fads often get a lot of attention. Should managers be concerned about the latest management fad, or is it just a waste of time?1 Considerable interest has been shown in the literature about management fads and fashions. Journal and newspaper articles abound,2 and professional books have been written on the subject.3 Unlike many literature-based, academic concepts, these fads and fashions are well known by practicing managers. This article focuses on five management fads of the late 20th century, each one representative of a management trend of a specific decade: MBO (1950s), sensitivity training (1960s), quality circles (1970s), total quality management (1980s), and self-managed or self-directed teams (1990s). In each case, this article explores the origin of the fad through its evolution into mainstream management practice. Further, each fad is examined to determine relevance to current management practice. The article offers practical guidelines for managers regarding which fads to embrace and when.