Supplier Development from the Minority Supplier's Perspective
研究调查了少数族裔供应商与美国中西部一家大型工业制造企业的关系，评估其供应商发展项目的效果，并分析销售规模、销售占比和关系时长对关系质量感知的影响。
SUMMARY This article examines the perspectives of minority‐owned suppliers regarding their relationship with a large industrial manufacturing firm in the midwest region of the United States. The firm has a well‐established minority‐owned supplier development program. This study focused on assessing the effectiveness of the company's minority supplier development program, in terms of the outcomes of the program for minority suppliers, and examining potential barriers to success. Data were collected using a survey questionnaire mailed to minority‐owned suppliers. The suppliers’ responses were grouped on the basis of three variables: (1) sales volume, (2) percentage of the supplier's sales to the firm, and (3) length of the supplier's business relationship with the firm. Responses were analyzed to determine whether supplier size, sales percentage, or relationship length were significantly related to the perceived quality of the relationship.