经济学中的形式化创业理论:存在性与边界

Formal entrepreneurship theory in economics: Existence and bounds

JOURNAL OF BUSINESS VENTURING · 1993
被引 554
人大 AFT50ABS 4

中文导读

研究了创业决策中的理论问题,如新产品引入的最佳时机,分析了延迟上市带来的产品改进与竞争对手抢先之间的权衡,并得出关于最优决策的意外结论。

Abstract

Theoretical analysis often can penetrate difficult economic problems in circumstances where common sense is an unreliable guide to decision making. This paper provides some new theoretical problems related to entrepreneurial decisions and behavior. For example, it investigates the optimal timing of the introduction of an innovation. Typically, in practice, innovation is a continuous process. The longer the delay in the transfer of a new product from the R&D facilities to manufacturing and marketing, the more the product is likely to be improved.But that delay also gives competitors an enhanced opportunity to get there first. This paper shows how this trade-off can be analyzed systematically, and yields some surprising results about the optimal decision on the timing of the introduction of the new product.

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