衡量和建模长期买卖关系在企业金融服务市场中的效应

Measuring and Modeling the Effects of Long-Term Buyer–Seller Relationships in Corporate Financial Services Markets

JOURNAL OF BUSINESS RESEARCH · 1999
被引 24
人大 A-ABS 3
企业金融市场营销产业组织金融服务业关系营销