跨文化视角下企业能力与社会责任关联作为顾客满意前因的探索
Exploring corporate ability and social responsibility associations as antecedents of customer satisfaction cross-culturally
JOURNAL OF BUSINESS RESEARCH · 2012
被引 219 · 同刊同年前 10%
人大 A-ABS 3
- Gianfranco Walsh 通讯
- Boris Bartikowski
企业社会责任顾客满意度跨文化研究市场营销消费者行为