Are market pioneers intrinsically stronger than later entrants?
研究市场先驱者是否因初始技能和资源更优而更成功，通过171个多元化进入者的实证数据，比较了绝对优势假说与比较优势假说，结果支持后者。
Abstract Are market pioneers more successful because they started with superior skills and resources? The absolute pioneer advantage hypothesis is that because market pioneering is desirable, firms with superior skills and resources naturally choose to pioneer new markets. The comparative advantage hypothesis is that market evolution changes success requirements. Market pioneer skills and resources differ from, but are not superior to later entrants. Empirical results across 171 diversification entrants tend to support the comparative advantage hypothesis. Skill and resource profiles are provided for market pioneers, early followers, and late entrants.