Wham-O收购Sprig Toys的要约:是出售还是背叛?

Wham–O's Offer to Buy Sprig Toys: Selling in or Selling Out?

ENTREPRENEURSHIP THEORY AND PRACTICE · 2013
被引 3
人大 AFT50ABS 4*

中文导读

Sprig Toys是一家环保玩具公司,面临Wham-O的收购要约,创始人需在财务需求与社会使命之间做出抉择。

Abstract

Sprig Toy's mission was to deliver eco–friendly, battery–free, paint–free, kid–powered toys. The company had seen a meteoric rise since its beginning in 2007. Now, however, the founders were at a crossroads. They needed an immediate influx of capital, and on the table was a purchase offer from Wham–O ® . As social entrepreneurs, their decision was not purely financial. They had wanted to start a company that would change both the market (how kids played) and the industry (how toys were manufactured)—but now, they had to make a decision regarding the offer to buy their company, and they worried whether they were “selling out.”

商业市场营销创业社会企业