The business model: A theoretically anchored robust construct for strategic analysis
基于商业模式研究,梳理了理论进展和实证基础,提出未来研究议程,并区分了商业模式与邻近概念(如新组织形式、生态系统、活动系统、价值链)的差异,对战略学者有参考价值。
Anchored in our research on business models, we delineate in this article a future research agenda. We establish that the theoretical and empirical advancements in business model research provide solid conceptual and empirical foundations on which scholars can build in order to explore a range of important, yet unanswered research questions. We draw inspiration on the direction of the business model research agenda by briefly reviewing several distinct bodies of literature adjacent to the business model literature including new organizational forms, ecosystems, activity systems, and value chain. In doing so, we also distinguish the business model concept from seemingly similar concepts that have been proposed by researchers.