Corporate Social Responsibility Revisited, Redefined
指出企业管理者被要求承担更多社会责任，但缺乏精确可操作的定义，并提出了新的定义和实施方法。
For over a decade corporate managers have been admonished to be more socially responsible, but seldom is any precise and operational definition of corporate social responsibility proferred. With a new definition of social responsibility comes a new approach to implementation.