差异化网络:均衡与效率

Differentiated networks: equilibrium and efficiency

RAND Journal of Economics · 2008
被引 43
人大 AFT50ABS 4

中文导读

研究双寡头市场中产品差异化和网络效应下的价格竞争,发现均衡时消费者分配过于平衡,且高质量产品定价更高,导致市场不对称性降低和社会福利损失。

Abstract

We consider a model of price competition in a duopoly with product differentiation and network effects. In the efficient allocation, both networks are active and the firm with the highest expected quality has the largest market share. To characterize the equilibrium allocation, we derive necessary and sufficient conditions for uniqueness of the equilibrium of the coordination game played by consumers for given prices. The equilibrium allocation differs from the efficient one for two reasons. First, the equilibrium allocation of consumers to the networks is too balanced, because consumers fail to internalize network externalities. Second, if access to the networks is priced by strategic firms, then the product with the highest expected quality is also the most expensive. This further reduces the asymmetry between market shares and therefore social welfare.

差异化网络均衡效率网络效应