战略管理过程的高管视角

An Executive-Level Perspective on the Strategic Management Process

CALIFORNIA MANAGEMENT REVIEW · 1981
被引 29
人大 A-ABS 3

中文导读

从高管视角分析战略制定与实施的管理过程,帮助尚未采用战略管理系统的规划主管理解其与传统规划框架的区别。

Abstract

The problem for most planning executives who are as of yet uncommitted to a strategic management system is that of determining the ways in which this new approach differs from their current framework for planning. There is an understandable reluctance to restructure existing systems, with the associated inherent cost, before the pros and cons of another method are clear. The author provides an executive-level perspective on the management process of strategy formulation and its implementation.

战略管理战略规划管理过程企业重组