修辞合法性的一个模型:制度维持与变革背后的沟通与认知结构

A Model of Rhetorical Legitimation: The Structure of Communication and Cognition Underlying Institutional Maintenance and Change

Academy of Management Review · 2014
被引 189
人大 A+FT50UTD24ABS 4*

中文导读

基于Toulmin的理论,区分场内修辞与场间修辞两种结构,分析它们如何在不同层面影响社会行动者的合法性假设,并分别关联制度维持与制度变革。

Abstract

We develop a model of rhetorical legitimation that specifies the communicative and cognitive structure underlying the maintenance and change of institutions. To do so we draw on Toulmin (1958) and his idea that social actors can use two structurally distinct forms of rhetoric: intrafield rhetoric and interfield rhetoric. We use this distinction to develop and advance novel arguments about the role of rhetoric in legitimation processes. Specifically, we theorize how the use of intrafield and interfield rhetoric shapes and reflects social actors' assumptions of legitimacy at two different levels. We then theorize how the use of intrafield rhetoric relates more to institutional maintenance, whereas the use of interfield rhetoric relates more to institutional change.

修辞合法化模型制度维持制度变迁场域内修辞场域间修辞