需求预测行为:系统忽视与变化检测

Demand Forecasting Behavior: System Neglect and Change Detection

Management Science · 2011
被引 144
人大 A+FT50UTD24ABS 4*

中文导读

通过实验室实验,发现人们在时间序列预测中系统性地偏离理性:在稳定环境中过度反应,在不稳定环境中反应不足,且稳定环境下的绩效损失更大。

Abstract

We analyze how individuals make forecasts based on time-series data. Using a controlled laboratory experiment, we find that forecasting behavior systematically deviates from normative predictions: Forecasters overreact to forecast errors in relatively stable environments, but underreact to errors in relatively unstable environments. The performance loss that is due to such systematic judgment biases is larger in stable than in unstable environments. This paper was accepted by Martin Lariviere, operations management.

需求预测系统忽视变化检测判断偏差