识别与评估管理者如何实施战略

Identifying and appraising how managers install strategy

STRATEGIC MANAGEMENT JOURNAL · 1987
被引 220
人大 AFT50UTD24ABS 4*

中文导读

通过案例研究,识别了战略管理者实施战略的四种典型策略,发现干预式策略效果最佳但使用最少,命令式策略效果最差。

Abstract

Abstract Cases were profiled to identify tactics used by strategic managers to implement strategy and to determine which tactic was the most effective in promoting adoption. Analysis revealed that four archetype tactics were used almost exclusively. An ‘interventionist’ approach had the best results but was used in only one case in five. ‘Persuasion’ and ‘participation’ were next most effective tactics, and ‘edicts’ the least effective. The implications of these findings for strategic management practice and the needs for further research are discussed.

战略管理组织行为管理实践