Dynamic Pricing and Lead-Time Quotation for a Multiclass Make-to-Order Queue
研究一家按单生产制造商如何联合使用动态定价和交货期报价来管理需求，并考虑加急订单的双源采购模式，通过近似扩散控制问题得到近优策略，数值结果展示了联合定价与交货期控制的价值。
This paper considers a profit-maximizing make-to-order manufacturer that offers multiple products to a market of price and delay sensitive users, using a model that captures three aspects of particular interest: first, the joint use of dynamic pricing and lead-time quotation controls to manage demand; second, the presence of a dual sourcing mode that can expedite orders at a cost; and third, the interaction of the aforementioned demand controls with the operational decisions of sequencing and expediting that the firm must employ to optimize revenues and satisfy the quoted lead times. Using an approximating diffusion control problem we derive near-optimal dynamic pricing, lead-time quotation, sequencing, and expediting policies that provide structural insights and lead to practically implementable recommendations. A set of numerical results illustrates the value of joint pricing and lead-time control policies.