The role of conscientiousness and extraversion in affecting the relationship between perceptions of group potency and volunteer group member selling behavior: An interactionist perspective
研究284名志愿者发现,个体对群体效能感的感知与销售行为负相关,且尽责性和外向性调节这一关系。
We studied 284 volunteers, loosely coupled in groups (i.e. low task interdependence, high outcome interdependence), selling memberships in a non-profit organization. Consistent with economic models of altruism, we found individual perceptions of group potency to be negatively related to individual selling behavior (i.e. making telephone calls and customer visits). Furthermore, individual members’ perceptions of group potency were found to interact with two personality traits (conscientiousness and extraversion) to influence individual selling behavior.