Research Note—The Impact of Information Technology Investments and Diversification Strategies on Firm Performance
构建理论框架,实证发现信息技术投资对多元化程度高的企业绩效提升更大,且相关多元化的效果优于非相关多元化。
As companies continue to make large investments in information technology (IT), questions about how and in what contexts such investments pay off have gained importance. We develop a theoretical framework to explain how IT investments could pay off in the economically significant context of corporate diversification, and empirically find that the performance pay off to IT investments is greater for firms with greater levels of diversification. We also find that the performance payoff to IT investments is greater in related diversification than in unrelated diversification.