情绪与机会:机会评估、恐惧、喜悦和愤怒作为创业开发的先行因素的相互作用

Emotions and Opportunities: The Interplay of Opportunity Evaluation, Fear, Joy, and Anger as Antecedent of Entrepreneurial Exploitation

ENTREPRENEURSHIP THEORY AND PRACTICE · 2011
被引 419
人大 AFT50ABS 4

中文导读

研究基于情绪信息理论和情感加工原理,通过两项实验证实机会评估和情绪(恐惧、喜悦、愤怒)共同影响创业开发决策,其中恐惧抑制开发,喜悦和愤怒促进开发,且情绪调节评估对开发的影响。

Abstract

This research examines the interplay of opportunity evaluation and emotions as determinants of entrepreneurial exploitation using affect–as–information theory and the affective processing principle as conceptual bases. Three central assumptions are confirmed across two studies. The first is that the effects of opportunity characteristics on exploitation are mediated by evaluation. The second is that emotions influence exploitation decisions in addition to evaluation. Fear reduces exploitation, whereas joy and anger increase it. The third is that fear, joy, and anger influence evaluation's effect on exploitation with higher levels of fear reducing and higher levels of joy and anger increasing the positive impact of evaluation on exploitation.

创业情绪心理学决策行为创业开发