多业务公司中的战略组合管理

Strategic Portfolio Management in the Multibusiness Firm

CALIFORNIA MANAGEMENT REVIEW · 1981
被引 68
人大 A-ABS 3

中文导读

探讨了组合概念在大型多元化企业中的应用,将其作为分析工具和战略管理完整系统,以提升财务绩效。

Abstract

Evidence suggests that effective use of the portfolio concept may improve financial performance. The authors discuss the implementation of the portfolio concept in large diversified firms, and review its use as both a tool of analysis and a complete system for strategic management.

战略管理组合管理多元化企业财务管理