从心智到市场

From Minds to Markets

JOURNAL OF MANAGEMENT · 2010
被引 182
人大 AFT50ABS 4*

中文导读

研究创始人带入创业过程的人力资本如何影响新兴技术企业识别市场机会的数量,发现创业和管理经验增加机会识别,而营销和技术经验则限制机会识别。

Abstract

The resource-based view suggests that firms’ heterogeneous resource endowments are important for explaining interfirm performance differences. To date, however, the literature provides little insight on the factors that shape the identification of markets in which firm resources, as embodied in a product or service, can create value for end customers. Building on entrepreneurship research and Penrose’s early resource-based work, the authors examine how four main types of pre-entry human capital endowments (i.e., the characteristics that the founders bring to the founding process) shape the identification of market opportunities for emerging technology firms. They find that prior entrepreneurial and management experience endowments enhance, while marketing and technological experience endowments constrain, the number of market opportunities identified. In addition, the authors find that the number of market opportunities identified depends on the combinations of generalized and specialized endowments in the founding team.

创业资源基础观市场机会识别人力资本