商业战略权变方法的研究方法论

Research Methodologies for Contingency Approaches to Business Strategy

Academy of Management Review · 1983
被引 350 · 同刊同年前 8%
人大 A+FT50UTD24ABS 4*

中文导读

为研究企业战略的学者提出一种多地点、多来源的研究方法,既能保证结果的普适性和统计显著性,又不丢失对每家公司环境背景的细致理解,并展示了如何将可检验假设融入抽样设计。

Abstract

A multisite, multisource research methodology is suggested for students of corporate strategy in order to attain generalizability and statistical significance in reporting findings while not losing the nuances and understanding of each firm's environmental context. A way of incorporating testable hypotheses into sampling designs is suggested and elements of the methodology are illustrated using extant strategy research publications.

权变理论商业战略多站点研究研究方法论