Explaining Differences in Firms' Responses to Activism
从社会认知视角出发，研究为何同一行业的企业在面对共同的社会活动时，其管理者的关注、解读和回应方式存在差异，有助于理解企业应对社会压力的行为逻辑。
Activist campaigns describe efforts to modify socially or environmentally detrimental industry practices by contesting prominent industry members' versions of those practices (i.e., target firms). We adopt a sociocognitive perspective to account for variance in when and how the managers of target and nontarget firms attend to, interpret, and respond to pressure from activists. Overall, we enhance theory by explaining why firms in an industry differ in their reactions to activism, even when they are subject to common campaigns and strategies.