Behaviour Prescriptions versus Professional Identities in Multi-cultural Corporations: A Cross-cultural Computer Simulation
引入符号互动论框架，基于情感意义而非认知语言信息研究组织行为，通过计算机模拟证明在多元文化环境中，管理者遵循职业身份的情感意义比文化中心的行为处方更有效。
There is a strong focus on cognitive, language-based, information processing in organizations. Acknowledging the gut decision of managers, this article introduces a symbolic interactionist framework that allows the investigation of organizational behaviour based on affective meaning, on emotion-generated implications. Unlike most symbolic interactionist approaches, affect-control theory is based on rigorous mathematical formalization that allows precise empirical methodologies. The effectiveness of this affective model is demonstrated in a multicultural setting where cultural differences and language differences make communication within the organization difficult. Computer-based simulations of interaction address the problems that managers experience following culture-centric behaviour prescriptions instead of using the affective meaning of their professional identities as guidance for their behaviour.