Competition network structure and product market entry
研究了竞争网络结构（即竞争对手间的相互依赖模式）如何影响企业进入产品市场的决策，利用飞机改装行业数据检验了网络规模、互联性和多样性对进入行为的系统性影响。
This study proposes and tests a theory of the effects of competition network structure on product market entry. Competition networks are defined as the patterns of interdependence between rivals that emerge from direct competition. Studying networks based on competitive interdependence allows us to extend social network theory to new territory and to enhance our understanding of product market entry. We propose that the size, interconnectedness and diversity of competition networks influence subsequent product market entry in a systemic way. We test our hypotheses in a unique dataset drawn from the aircraft modification industry . Copyright © 2014 John Wiley & Sons, Ltd.